A Strong Start to 2026 for Shooting Star!
A strong first quarter is always encouraging, but for Team Lincolnshire Ambassador Shooting Star 2026 has really started with a bang!
The Lincoln-based marketing, digital and PR agency has won a host of new clients across a range of sectors including hospitality, manufacturing, defence, wellbeing and digital innovation.
Shooting Star Director Kate Strawson said:
“It’s not just about adding names to our client list, it’s about partnering with ambitious organisations that want to grow, raise their profile and achieve real results.”
Probably their best known new client is the Bentley Hotel & Spa in Lincoln, which is currently undergoing a significant refurbishment and repositioning. A new general manager is at the helm with a clear vision for the venue to reclaim its status as Lincoln’s only luxury spa hotel with a pool.
Shooting Star is working with the Bentley Hotel to develop and deliver a fully integrated PR and marketing strategy that connects every touchpoint, from social media and email marketing to Google Ads and a brand new website.
The agency has also been tasked with building anticipation around the reopening of the leisure facilities, ensuring there’s a ready-made audience waiting when they fully reopen.
Since the start of the year Shooting Star has also been supporting the Greater Lincolnshire Regional Defence and Security Cluster, helping the organisation to strengthen its presence and influence on LinkedIn, engage with the right stakeholders and open up new opportunities.
The GLRDSC was set up under the auspices of the Greater Lincolnshire LEP and is now part of Lincolnshire County Council.
For new clients Made Smarter East Midlands and wellbeing charity Every-One, Shooting Star is using video content to tell compelling stories that connect with their audiences.
And for Givicle, a new workplace giving platform, the agency is delivering a focused six-month launch campaign designed to build awareness, credibility and early adoption.
Kate added:
“Our new clients are in different sectors and have different audiences, but they all share one consistent objective: fuelling growth.
“That’s where many businesses struggle. They invest in marketing activity but take a scattergun rather than a targeted approach, which ends up being a waste of time and money.
“Our approach is different. We start with the end goal, whether that’s bookings, sign-ups or qualified leads, and work backwards. Every campaign, piece of content and channel is planned and carefully thought through.”